Commercial excellence: Powering success in today’s evolving energy retail utility markets

Across the world, liberalization of energy markets has resulted in additional pressure on established electric-power and natural-gas players to defend market shares. Our global knowledge initiative explains in a series of articles how to achieve commercial excellence in order to respond to this pressure. This article examines the critical 12 commercial capabilities that really matter and explains in a holistic approach how to build them.

Fuente: Mckensey